“The appearances in Bélmez began on 23 August 1971, when María Gómez Cámara claimed that a human face formed spontaneously on her concrete kitchen floor. María’s husband, Juan Pereira and their son, Miguel, destroyed the image with a pickaxe and new concrete was laid down. However, the Pereira story goes, a new face formed on the floor. The mayor of Bélmez was informed and forbade the destruction of the new face. Instead, the floor concrete was cut out and taken for study.
“María’s home was advertised to the tourists as La Casa de las Caras (The House of the Faces). By Easter of 1972 hundreds of people were flocking to the house to see the faces. For the next 30 years the Pereira family claimed that faces continued to appear, both male and female and of different shapes, sizes and expressions.”